https://www.austinyip.me/home daily 1.0 2026-03-10 https://images.squarespace-cdn.com/content/v1/5b42bbd73c3a53d2db21a15b/1531203564526-REWDNAPDN4CU3ZL2TEBM/Untitled-3_2.jpg Home https://images.squarespace-cdn.com/content/v1/5b42bbd73c3a53d2db21a15b/1531259515709-LQT8TQLBUOQNBCJXBWNM/indigoFront.jpg Home https://images.squarespace-cdn.com/content/v1/5b42bbd73c3a53d2db21a15b/1531261172079-ERCBBATUQPS43I4WHL7S/mooneyewearFront1.jpg Home https://images.squarespace-cdn.com/content/v1/5b42bbd73c3a53d2db21a15b/1555837997198-11E7TMHFVF3U7TTC7DMI/indigoFront.jpg Home https://images.squarespace-cdn.com/content/v1/5b42bbd73c3a53d2db21a15b/1555925992110-AURPJCDHW86EXYRLMB2E/Untitled-3_2.jpg Home https://images.squarespace-cdn.com/content/v1/5b42bbd73c3a53d2db21a15b/1555992723850-1BQQIBXI0AYH5QDG5WKT/mooneyewearFront1.jpg Home https://images.squarespace-cdn.com/content/v1/5b42bbd73c3a53d2db21a15b/1531203564526-REWDNAPDN4CU3ZL2TEBM/Untitled-3_2.jpg Home https://images.squarespace-cdn.com/content/v1/5b42bbd73c3a53d2db21a15b/1641462255415-M06LP33F5YWMO40FVV1I/IMG_2866-1-3.jpg Home - Thanks for stopping by! Feel free to contact me if you want to chat, provide feedback on my work, or collaborate! ✉ hello@austinyip.me https://images.squarespace-cdn.com/content/v1/5b42bbd73c3a53d2db21a15b/1555828011276-CMXU9RNQU1EK3E9V20B6/Untitled-3+copy.jpg Home https://images.squarespace-cdn.com/content/v1/5b42bbd73c3a53d2db21a15b/1555925595410-QR7XD2BL0IA1LNSMND3N/indigomodelshot3.jpg Home - Attention to detail Indigo Project utilizes high quality materials in all components. From metal alloy tipped drawstrings to blacked-out YKK zippered pockets, every detail is accounted for. https://images.squarespace-cdn.com/content/v1/5b42bbd73c3a53d2db21a15b/1555829976569-4X827AWJB5NP2E9FWUPS/untitled-1-10.jpg Home - Focus on functionality The fabric and materials for this project are chosen with functionality and comfort in mind. 4-way stretch nylon-cotton blend fabric and a slightly lower pant rise allows for maximum mobility and comfort. https://images.squarespace-cdn.com/content/v1/5b42bbd73c3a53d2db21a15b/1555831314906-IZ312H2ZQD0RTNAK5W3Q/untitled-1-2.jpg Home https://images.squarespace-cdn.com/content/v1/5b42bbd73c3a53d2db21a15b/1555831317252-B2L3A9U0RGD37Y47S4R1/untitled-1-3.jpg Home https://images.squarespace-cdn.com/content/v1/5b42bbd73c3a53d2db21a15b/1555831318016-IC8BY21IFUZDF6P71J5T/untitled-1-4.jpg Home https://images.squarespace-cdn.com/content/v1/5b42bbd73c3a53d2db21a15b/1555831326366-6WUWREMH7PIRYUUJY4PA/untitled-1-7.jpg Home https://images.squarespace-cdn.com/content/v1/5b42bbd73c3a53d2db21a15b/1555831324735-MH4T3H5Q21779R8RTEXM/untitled-1-8.jpg Home https://images.squarespace-cdn.com/content/v1/5b42bbd73c3a53d2db21a15b/1555831327540-348S08OYE0LYSZDXW7A2/untitled-1-9.jpg Home https://images.squarespace-cdn.com/content/v1/5b42bbd73c3a53d2db21a15b/1555908111520-7P6M6LUQCHGO8FAA3VRX/lightshotcombined2.jpg Home https://images.squarespace-cdn.com/content/v1/5b42bbd73c3a53d2db21a15b/1555918477266-5ZIOD6F88I7R7EOT6R9D/pose4+longwhite.jpg Home https://images.squarespace-cdn.com/content/v1/5b42bbd73c3a53d2db21a15b/1555924438027-MZTLP5AQNHFX22DO6J0Y/both2.jpg Home https://images.squarespace-cdn.com/content/v1/5b42bbd73c3a53d2db21a15b/1555924527563-FT9SMU73WD3ALCK3BQ70/DSC07908.jpg Home - Performance Denim Denim Project utilized COOLMAX® fabric not only for its breath-ability and moisture-wicking properties, but also for its superior flexibility and comfortable texture. Perfect for casual wear and users with active lifestyles. https://images.squarespace-cdn.com/content/v1/5b42bbd73c3a53d2db21a15b/1555925293717-M6L47M279NAZ93DPF304/1style.jpg Home - “Say goodbye to yesterday’s stiff, rugged jeans and hello to today’s denim made with COOLMAX®” - The Lycra Company https://images.squarespace-cdn.com/content/v1/5b42bbd73c3a53d2db21a15b/1555925746572-1MKF3E5A9AH5CPUW5H3Q/pose7clean2.jpg Home https://images.squarespace-cdn.com/content/v1/5b42bbd73c3a53d2db21a15b/1555925755369-1IH3R60LA1WKJV3GQLUN/sittingshot2.jpg Home https://images.squarespace-cdn.com/content/v1/5b42bbd73c3a53d2db21a15b/1555925771169-86JTKT5AUC00IRVVZHT3/Shot4.jpg Home https://images.squarespace-cdn.com/content/v1/5b42bbd73c3a53d2db21a15b/1555925803998-ZAYNHPG5M3FFHD0MMUM7/Shot3.jpg Home https://images.squarespace-cdn.com/content/v1/5b42bbd73c3a53d2db21a15b/1555925806338-8YGCK2E2UV4NYOP6KVAA/Shot6.jpg Home https://images.squarespace-cdn.com/content/v1/5b42bbd73c3a53d2db21a15b/1555925848074-2N809FTPCN9QVT0F1ENH/justinfield2final.jpg Home https://images.squarespace-cdn.com/content/v1/5b42bbd73c3a53d2db21a15b/1555989685910-4VC0KJPAWP2CNRMMBILE/Model1.jpg Home https://images.squarespace-cdn.com/content/v1/5b42bbd73c3a53d2db21a15b/1555994457033-9LRJPT6REL1MUUNS260V/Banner1.jpg Home https://images.squarespace-cdn.com/content/v1/5b42bbd73c3a53d2db21a15b/1556009145671-BGOX9VW3KICNVRVG4OGR/Annotation+2019-04-23+014509.png Home Age and Gender Demographics as shown by “Asian Fashion” and “Street Fashion” target interests. https://images.squarespace-cdn.com/content/v1/5b42bbd73c3a53d2db21a15b/1556008658092-SLTV6OSRLANXLPPCWZZZ/f541ed6c876d1e45e34838de8b5e1668.png Home Age and Gender demographics as shown by “Instagram” and “Online Shopping” target interests. https://images.squarespace-cdn.com/content/v1/5b42bbd73c3a53d2db21a15b/1556010538104-LV778DZY5NZRLRRQBSVM/ed3809fa18171a591b3dade8be4f0b44.png Home Deal-seeking behavior data suggests Millennials are the most price-conscious. https://images.squarespace-cdn.com/content/v1/5b42bbd73c3a53d2db21a15b/1556011406254-FOX3RIFQGMCQ78JD45EI/Annotation+2019-04-23+021817.jpg Home Average order value of $24.34 across approx. 12-months on Shopify platform. https://images.squarespace-cdn.com/content/v1/5b42bbd73c3a53d2db21a15b/1556014455598-FMNCUH0OBDVPYULKRU9C/Annotation+2019-04-23+031334.png Home - Mobile-friendly e-commerce “In 2021, 53.9 percent of all retail e-commerce is expected to be generated via mobile purchase activity.” - Statista.com https://images.squarespace-cdn.com/content/v1/5b42bbd73c3a53d2db21a15b/1556016106587-BRDKWLF9OT3VBXMY5G2L/Annotation+2019-04-23+033836.png Home - Product Mix The decision to include sunglasses into the product mix was inspired by seasonality. At the time of revamping the product offerings, the Summer season was approaching. Looking at Google Trends, the seasonality of interest in sunglasses was apparent. https://images.squarespace-cdn.com/content/v1/5b42bbd73c3a53d2db21a15b/1556013989926-C598YJZQ4ONLMAQ1S9GU/Untitled-4.jpg Home